LSC Logo Design & Branding
Life Skills Collaborative is a collective of 18 organisations working towards building a common life skills vocabulary, creating scalable assessments to measure life skills in adolescents, teachers and systems, and capturing the voices of the community.
The simplistic logo design uses the letter 'C' to bring out the idea of the collaborative with a vignette from deep purple to bright yellow signifying sunshine and indicative of a burst of knowledge.
Deep purple combines the calm stability of blue and the fierce energy of red. Burgundy is viewed as a color indicating power. The combination of it's psychological seriousness and powerful energy give it a sense of high ambition. Golden Yellow inspires enthusiasm, creating a sense of warmth and vitality.
